{"id":49070,"date":"2016-09-08T13:42:38","date_gmt":"2016-09-08T11:42:38","guid":{"rendered":"http:\/\/misteli.wrhg.nl\/mistelitest\/?p=49070"},"modified":"2020-05-15T14:20:07","modified_gmt":"2020-05-15T12:20:07","slug":"campagnes-case","status":"publish","type":"post","link":"https:\/\/misteli.nl\/nl\/campagnes-case\/","title":{"rendered":"Metropoolregio Amsterdam | Invest in Amsterdam"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row row_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; shift_y=&#8221;0&#8243;][vc_column width=&#8221;1\/2&#8243;][vc_single_image media=&#8221;53064&#8243; media_width_percent=&#8221;100&#8243; media_ratio=&#8221;four-three&#8221;][\/vc_column][vc_column column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; width=&#8221;1\/2&#8243;][vc_column_text text_lead=&#8221;yes&#8221;]<\/p>\n<p class=\"p1\">Een geslaagde campagne begint bij een heldere doelstelling. Willen we meer bezoekers, meer conversie, een groter of specifieker bereik? Zo start iedere oplossing met een scherpe vraag. Gezamenlijk komen we tot antwoorden waarmee we op de lange termijn en met verschillende middelen een publiek raken en in beweging brengen.<\/p>\n<p class=\"p1\"><em>Wat levert dat op?<\/em><br \/>\nEen geslaagde campagne kan een geweldige impact hebben en meetbare resultaten leveren waar zowel doelgroep als organisatie van profiteren. Het is een manier om een rijke, gevarieerde en gelaagde boodschap te laden en betekenis te geven.<\/p>\n<p>De Amsterdamse regio heeft veel te bieden. En er gebeurt veel dat zomaar aan de aandacht kan ontsnappen. Zonde. De gemeenten in de Metropool Regio Amsterdam doen er alles aan om de leefbaarheid in de regio te optimaliseren. Het aantrekken van nationale en internationale vastgoedinvesteerders in de regio rondom Amsterdam kan hier een grote bijdrage aan leveren. Tijd dus, om die investeerders te bereiken.[\/vc_column_text][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; back_color=&#8221;color-lxmt&#8221; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; shift_y=&#8221;0&#8243;][vc_column column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; width=&#8221;1\/2&#8243;][vc_column_text text_lead=&#8221;yes&#8221;]<\/p>\n<p class=\"p1\">In opdracht van Amsterdam ontwikkelde Misteli een campagne om aandacht te vragen onder vastgoedinvesteerders van over de hele wereld. Die aandacht werd gekanaliseerd op de website investinamsterdam.com. Deze site \u2013 ook door ons ontwikkeld &#8211; brengt het gehele vastgoedaanbod van 26 gemeenten in beeld. Zo krijgen vastgoedinvesteerders een compleet overzicht van alle kansen die zich in de regio voordoen.<\/p>\n<p>Met deze campagne waren we op verschillende disciplines actief. In aanloop naar een grote internationale vastgoedbeurs bereikten we met een banner-campagne, real time bidding en een nauwe samenwerking met mediapartners een grote doelgroep. Dit resulteerde niet alleen in vele nieuwsbrief-inschrijvingen en nieuwe LinkedIn-volgers, maar ook in een stijging van het websitebezoek met meer dan 1000%.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_single_image media=&#8221;53066&#8243; media_width_percent=&#8221;100&#8243; media_ratio=&#8221;four-three&#8221;][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; shift_y=&#8221;0&#8243;][vc_column width=&#8221;1\/2&#8243;][vc_single_image media=&#8221;53068&#8243; media_width_percent=&#8221;100&#8243; media_ratio=&#8221;four-three&#8221;][\/vc_column][vc_column column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; width=&#8221;1\/2&#8243;][vc_single_image media=&#8221;53071&#8243; media_width_percent=&#8221;100&#8243; media_ratio=&#8221;four-three&#8221;][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>We ontwikkelen creatieve campagnes die altijd beginnen bij een waardevolle verbinding tussen onderscheidende merkwaarden en de juiste doelgroep. Die verbinding kan zowel on- als offline, in print of on-screen gestalte en betekenis krijgen.<\/p>\n","protected":false},"author":6,"featured_media":56675,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[82],"tags":[],"class_list":["post-49070","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-campagnes"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Metropoolregio Amsterdam | Invest in Amsterdam - Misteli Creative Agency<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/misteli.nl\/nl\/campagnes-case\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Metropoolregio Amsterdam | Invest in Amsterdam - Misteli Creative Agency\" \/>\n<meta property=\"og:description\" content=\"We ontwikkelen creatieve campagnes die altijd beginnen bij een waardevolle verbinding tussen onderscheidende merkwaarden en de juiste doelgroep. 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