{"id":64267,"date":"2024-12-10T14:26:49","date_gmt":"2024-12-10T13:26:49","guid":{"rendered":"https:\/\/misteli.nl\/?post_type=portfolio&p=64267"},"modified":"2024-12-10T14:27:52","modified_gmt":"2024-12-10T13:27:52","slug":"mra-houtbouw","status":"publish","type":"portfolio","link":"https:\/\/misteli.nl\/nl\/portfolio\/mra-houtbouw\/","title":{"rendered":"MRA HOUTBOUW"},"content":{"rendered":"

[vc_row unlock_row_content=”yes” row_height_percent=”0″ override_padding=”yes” h_padding=”2″ top_padding=”2″ bottom_padding=”0″ overlay_alpha=”50″ equal_height=”yes” gutter_size=”3″ shift_y=”0″][vc_column column_width_percent=”100″ gutter_size=”3″ overlay_alpha=”50″ shift_x=”0″ shift_y=”0″ z_index=”0″ medium_width=”0″ css_animation=”bottom-t-top” width=”2\/3″][vc_single_image media=”64236″ media_width_percent=”100″ uncode_shortcode_id=”961488″][vc_single_image media=”64259″ media_width_percent=”100″ alignment=”center” uncode_shortcode_id=”829966″][\/vc_column][vc_column column_width_percent=”100″ gutter_size=”3″ back_color=”color-lxmt” overlay_alpha=”50″ shift_x=”0″ shift_y=”0″ z_index=”0″ medium_width=”0″ css_animation=”bottom-t-top” animation_delay=”200″ width=”1\/3″][vc_custom_heading uncode_shortcode_id=”212928″]Verduurzaming van de Bouwsector: het Convenant Houtbouw van de MRA[\/vc_custom_heading][vc_column_text uncode_shortcode_id=”604937″]De Metropoolregio Amsterdam staat voor een grote woningbouwopgave. Verduurzaming van de bouwsector is noodzakelijk om de grote CO2- en<\/p>\n

stikstofuitstoot terug te dringen. Houtbouw heeft zich bewezen als een baanbrekende oplossing: een duurzaam alternatief voor traditionele bouwmethoden. In een samenwerking tussen publieke partijen van de MRA, kennisinstellingen en private partijen uit de bouw- en vastgoedsector is in 2021 het \u2018Convenant Houtbouw\u2019 opgesteld. Het doel: tegen 2025 moet ten minste 20% van alle nieuwe woningen worden gebouwd met hout en biobased materialen. Dit gedurfde initiatief is ondertekend door 140 organisaties en heeft de potentie om de bouw- en vastgoedsectoren te transformeren.
\nMisteli ondersteunt MRA Houtbouw in hun innovatieve duurzaamheidsmissie vanaf het prille begin. We verzorgden de presentaties voor MRA Houtbouw, werkten aan het Convenant en het Actieplan Houtbouw 2021-2025, en ontwikkelden in lijn met de MRA-huisstijl het logo voor dit samenwerkingsverband.<\/p>\n

Impact Visualiseren: De Houtbouw Kaart<\/strong>
\nIn 2024 vroeg de MRA Houtbouw ons om hun houtbouwprojecten in de regio te visualiseren. We ontwierpen een levensgrote kaart die houtbouwprojecten in de MRA toont, met zowel voltooide als lopende ontwikkelingen.<\/p>\n

Om te zorgen dat deze kaart opvalt en niet als iedere andere brochure zou voelen, drukten we deze af op dik, gerecycled papier. Dit geeft de kaart een tastbaar en premium gevoel \u2014 het is iets wat mensen met trots aan de muur zouden willen hangen.<\/p>\n

Dit project weerspiegelt onze langdurige samenwerking met MRA Houtbouw en onze gedeelde toewijding aan duurzaamheid. Terwijl houtbouw steeds meer momentum krijgt, zijn we trots om de MRA te blijven ondersteunen in hun missie en de industrie te inspireren met hun innovatieve voortgang.[\/vc_column_text][vc_separator sep_color=”color-xsdn”][vc_column_text uncode_shortcode_id=”205418″]Klant<\/strong>
\nMetropolitan Region Amsterdam<\/a> (MRA)[\/vc_column_text][\/vc_column][\/vc_row][vc_row unlock_row_content=”yes” row_height_percent=”0″ overlay_alpha=”50″ gutter_size=”3″ shift_y=”0″][vc_column width=”1\/1″][vc_empty_space empty_h=”1″][vc_gallery el_id=”gallery-144534″ medias=”64239,64248″ gutter_size=”3″ media_items=”media|lightbox|original” screen_lg=”1000″ screen_md=”600″ screen_sm=”480″ single_width=”6″ images_size=”three-two” single_overlay_opacity=”90″ single_overlay_anim=”no” single_padding=”2″ single_border=”yes” items=”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″ uncode_shortcode_id=”622490″][vc_empty_space empty_h=”2″][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row unlock_row_content=”yes” row_height_percent=”0″ override_padding=”yes” h_padding=”2″ top_padding=”2″ bottom_padding=”0″ overlay_alpha=”50″ equal_height=”yes” gutter_size=”3″ shift_y=”0″][vc_column column_width_percent=”100″ gutter_size=”3″ overlay_alpha=”50″ shift_x=”0″ shift_y=”0″ z_index=”0″ medium_width=”0″ css_animation=”bottom-t-top” width=”2\/3″][vc_single_image […]<\/p>\n","protected":false},"author":11,"featured_media":64265,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"portfolio_category":[75,8],"class_list":["post-64267","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_category-creatie","portfolio_category-strategie"],"yoast_head":"\nMRA HOUTBOUW - Misteli Creative Agency<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/misteli.nl\/nl\/portfolio\/mra-houtbouw\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MRA HOUTBOUW - Misteli Creative Agency\" \/>\n<meta property=\"og:description\" content=\"[vc_row unlock_row_content=”yes” row_height_percent=”0″ override_padding=”yes” h_padding=”2″ top_padding=”2″ bottom_padding=”0″ overlay_alpha=”50″ equal_height=”yes” gutter_size=”3″ shift_y=”0″][vc_column column_width_percent=”100″ gutter_size=”3″ overlay_alpha=”50″ shift_x=”0″ shift_y=”0″ z_index=”0″ medium_width=”0″ css_animation=”bottom-t-top” width=”2\/3″][vc_single_image […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/misteli.nl\/nl\/portfolio\/mra-houtbouw\/\" \/>\n<meta property=\"og:site_name\" content=\"Misteli Creative Agency\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-10T13:27:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/misteli.nl\/wp-content\/uploads\/2024\/12\/Houtbouw-convenant.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2000\" \/>\n\t<meta property=\"og:image:height\" content=\"1248\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Geschatte leestijd\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/portfolio\\\/mra-houtbouw\\\/\",\"url\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/portfolio\\\/mra-houtbouw\\\/\",\"name\":\"MRA HOUTBOUW - Misteli Creative Agency\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/portfolio\\\/mra-houtbouw\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/portfolio\\\/mra-houtbouw\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/misteli.nl\\\/wp-content\\\/uploads\\\/2024\\\/12\\\/Houtbouw-convenant.jpg\",\"datePublished\":\"2024-12-10T13:26:49+00:00\",\"dateModified\":\"2024-12-10T13:27:52+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/portfolio\\\/mra-houtbouw\\\/#breadcrumb\"},\"inLanguage\":\"nl-NL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/misteli.nl\\\/nl\\\/portfolio\\\/mra-houtbouw\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/portfolio\\\/mra-houtbouw\\\/#primaryimage\",\"url\":\"https:\\\/\\\/misteli.nl\\\/wp-content\\\/uploads\\\/2024\\\/12\\\/Houtbouw-convenant.jpg\",\"contentUrl\":\"https:\\\/\\\/misteli.nl\\\/wp-content\\\/uploads\\\/2024\\\/12\\\/Houtbouw-convenant.jpg\",\"width\":2000,\"height\":1248},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/portfolio\\\/mra-houtbouw\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Portfolio\",\"item\":\"https:\\\/\\\/misteli.nl\\\/portfolio\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"MRA HOUTBOUW\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/#website\",\"url\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/\",\"name\":\"Misteli Creative Agency\",\"description\":\"creatieve communicatie\",\"publisher\":{\"@id\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"nl-NL\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/#organization\",\"name\":\"Misteli Creative Agency\",\"alternateName\":\"Misteli\",\"url\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/misteli.nl\\\/wp-content\\\/uploads\\\/2023\\\/02\\\/230123-MCA-LOGO-transparent.png\",\"contentUrl\":\"https:\\\/\\\/misteli.nl\\\/wp-content\\\/uploads\\\/2023\\\/02\\\/230123-MCA-LOGO-transparent.png\",\"width\":1920,\"height\":762,\"caption\":\"Misteli Creative Agency\"},\"image\":{\"@id\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/company\\\/misteli-creatieve-communicatie\\\/\",\"https:\\\/\\\/www.instagram.com\\\/misteli.creative.agency\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"MRA HOUTBOUW - Misteli Creative Agency","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/misteli.nl\/nl\/portfolio\/mra-houtbouw\/","og_locale":"nl_NL","og_type":"article","og_title":"MRA HOUTBOUW - Misteli Creative Agency","og_description":"[vc_row unlock_row_content=”yes” row_height_percent=”0″ override_padding=”yes” h_padding=”2″ top_padding=”2″ bottom_padding=”0″ overlay_alpha=”50″ equal_height=”yes” gutter_size=”3″ shift_y=”0″][vc_column column_width_percent=”100″ gutter_size=”3″ overlay_alpha=”50″ shift_x=”0″ shift_y=”0″ z_index=”0″ medium_width=”0″ css_animation=”bottom-t-top” width=”2\/3″][vc_single_image […]","og_url":"https:\/\/misteli.nl\/nl\/portfolio\/mra-houtbouw\/","og_site_name":"Misteli Creative Agency","article_modified_time":"2024-12-10T13:27:52+00:00","og_image":[{"width":2000,"height":1248,"url":"https:\/\/misteli.nl\/wp-content\/uploads\/2024\/12\/Houtbouw-convenant.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Geschatte leestijd":"2 minuten"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/misteli.nl\/nl\/portfolio\/mra-houtbouw\/","url":"https:\/\/misteli.nl\/nl\/portfolio\/mra-houtbouw\/","name":"MRA HOUTBOUW - Misteli Creative Agency","isPartOf":{"@id":"https:\/\/misteli.nl\/nl\/#website"},"primaryImageOfPage":{"@id":"https:\/\/misteli.nl\/nl\/portfolio\/mra-houtbouw\/#primaryimage"},"image":{"@id":"https:\/\/misteli.nl\/nl\/portfolio\/mra-houtbouw\/#primaryimage"},"thumbnailUrl":"https:\/\/misteli.nl\/wp-content\/uploads\/2024\/12\/Houtbouw-convenant.jpg","datePublished":"2024-12-10T13:26:49+00:00","dateModified":"2024-12-10T13:27:52+00:00","breadcrumb":{"@id":"https:\/\/misteli.nl\/nl\/portfolio\/mra-houtbouw\/#breadcrumb"},"inLanguage":"nl-NL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/misteli.nl\/nl\/portfolio\/mra-houtbouw\/"]}]},{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/misteli.nl\/nl\/portfolio\/mra-houtbouw\/#primaryimage","url":"https:\/\/misteli.nl\/wp-content\/uploads\/2024\/12\/Houtbouw-convenant.jpg","contentUrl":"https:\/\/misteli.nl\/wp-content\/uploads\/2024\/12\/Houtbouw-convenant.jpg","width":2000,"height":1248},{"@type":"BreadcrumbList","@id":"https:\/\/misteli.nl\/nl\/portfolio\/mra-houtbouw\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/misteli.nl\/nl\/"},{"@type":"ListItem","position":2,"name":"Portfolio","item":"https:\/\/misteli.nl\/portfolio\/"},{"@type":"ListItem","position":3,"name":"MRA HOUTBOUW"}]},{"@type":"WebSite","@id":"https:\/\/misteli.nl\/nl\/#website","url":"https:\/\/misteli.nl\/nl\/","name":"Misteli Creative Agency","description":"creatieve communicatie","publisher":{"@id":"https:\/\/misteli.nl\/nl\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/misteli.nl\/nl\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"nl-NL"},{"@type":"Organization","@id":"https:\/\/misteli.nl\/nl\/#organization","name":"Misteli Creative Agency","alternateName":"Misteli","url":"https:\/\/misteli.nl\/nl\/","logo":{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/misteli.nl\/nl\/#\/schema\/logo\/image\/","url":"https:\/\/misteli.nl\/wp-content\/uploads\/2023\/02\/230123-MCA-LOGO-transparent.png","contentUrl":"https:\/\/misteli.nl\/wp-content\/uploads\/2023\/02\/230123-MCA-LOGO-transparent.png","width":1920,"height":762,"caption":"Misteli Creative Agency"},"image":{"@id":"https:\/\/misteli.nl\/nl\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/misteli-creatieve-communicatie\/","https:\/\/www.instagram.com\/misteli.creative.agency"]}]}},"_links":{"self":[{"href":"https:\/\/misteli.nl\/nl\/wp-json\/wp\/v2\/portfolio\/64267","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/misteli.nl\/nl\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/misteli.nl\/nl\/wp-json\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/misteli.nl\/nl\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/misteli.nl\/nl\/wp-json\/wp\/v2\/comments?post=64267"}],"version-history":[{"count":2,"href":"https:\/\/misteli.nl\/nl\/wp-json\/wp\/v2\/portfolio\/64267\/revisions"}],"predecessor-version":[{"id":64271,"href":"https:\/\/misteli.nl\/nl\/wp-json\/wp\/v2\/portfolio\/64267\/revisions\/64271"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/misteli.nl\/nl\/wp-json\/wp\/v2\/media\/64265"}],"wp:attachment":[{"href":"https:\/\/misteli.nl\/nl\/wp-json\/wp\/v2\/media?parent=64267"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/misteli.nl\/nl\/wp-json\/wp\/v2\/portfolio_category?post=64267"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}