{"id":52668,"date":"2017-04-21T16:03:19","date_gmt":"2017-04-21T14:03:19","guid":{"rendered":"http:\/\/misteli.wrhg.nl\/mistelitest\/?post_type=portfolio&#038;p=52668"},"modified":"2020-06-16T15:21:41","modified_gmt":"2020-06-16T13:21:41","slug":"holland-e-mobility-strategie","status":"publish","type":"portfolio","link":"https:\/\/misteli.nl\/nl\/portfolio\/holland-e-mobility-strategie\/","title":{"rendered":"Ministerie van I&#038;M | Holland E-mobility Strategie"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;2&#8243; bottom_padding=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;3&#8243; shift_y=&#8221;0&#8243;][vc_column column_width_percent=&#8221;100&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; medium_width=&#8221;0&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; css_animation=&#8221;bottom-t-top&#8221; width=&#8221;2\/3&#8243;][vc_single_image media=&#8221;52669&#8243; media_width_percent=&#8221;100&#8243;][\/vc_column][vc_column column_width_percent=&#8221;100&#8243; back_color=&#8221;color-lxmt&#8221; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; medium_width=&#8221;0&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; css_animation=&#8221;bottom-t-top&#8221; animation_delay=&#8221;200&#8243; width=&#8221;1\/3&#8243;][vc_custom_heading]<span class=\"font-556056\">Open minds. Smart solutions.<\/span>[\/vc_custom_heading][vc_column_text]<\/p>\n<p class=\"p1\">De Nederlandse sector rondom elektrische mobiliteit loopt voorop in de wereld. Hoog tijd om die rol ook uit te dragen. Misteli ontwikkelde al in 2015 het label Holland E-mobility. Onder dit label presenteert de hele sector zich gezamenlijk in het buitenland. Nu werd het tijd voor communicatie. Tijdens verschillende creatieve sessies zijn we op zoek gegaan naar het onderscheidend vermogen van dit bijzondere platform. Dit leidde tot een overtuigende marketingstrategie. Zo ontwikkelden we vijf smart values die de gehele markt adresseren, en die tegelijk het ambitieniveau van het gezelschap vertolken.<\/p>\n<p>[\/vc_column_text][vc_separator sep_color=&#8221;color-xsdn&#8221; icon_position=&#8221;left&#8221;][vc_column_text]<strong>Opdrachtgever<\/strong><br \/>\nMinisterie van Infrastructuur en Milieu[\/vc_column_text][\/vc_column][\/vc_row][vc_row unlock_row_content=&#8221;yes&#8221; row_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; shift_y=&#8221;0&#8243;][vc_column width=&#8221;1\/1&#8243;][vc_gallery el_id=&#8221;gallery-144534&#8243; medias=&#8221;52671,52731,52732,52736&#8243; gutter_size=&#8221;3&#8243; media_items=&#8221;media|lightbox|original&#8221; screen_lg=&#8221;1000&#8243; screen_md=&#8221;600&#8243; screen_sm=&#8221;480&#8243; single_width=&#8221;3&#8243; images_size=&#8221;three-two&#8221; single_overlay_opacity=&#8221;90&#8243; single_overlay_anim=&#8221;no&#8221; single_padding=&#8221;2&#8243; single_border=&#8221;yes&#8221; items=&#8221;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&#8221;][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Open minds. Smart solutions.<\/p>\n","protected":false},"author":6,"featured_media":53550,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"portfolio_category":[75,8],"class_list":["post-52668","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_category-creatie","portfolio_category-strategie"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ministerie van I&amp;M | Holland E-mobility Strategie - Misteli Creative Agency<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/misteli.nl\/nl\/portfolio\/holland-e-mobility-strategie\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ministerie van I&amp;M | Holland E-mobility Strategie - Misteli Creative Agency\" \/>\n<meta property=\"og:description\" content=\"Open minds. Smart solutions.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/misteli.nl\/nl\/portfolio\/holland-e-mobility-strategie\/\" \/>\n<meta property=\"og:site_name\" content=\"Misteli Creative Agency\" \/>\n<meta property=\"article:modified_time\" content=\"2020-06-16T13:21:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/misteli.nl\/wp-content\/uploads\/2017\/04\/33.-e-mobility-strategie-v2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"850\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Geschatte leestijd\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/portfolio\\\/holland-e-mobility-strategie\\\/\",\"url\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/portfolio\\\/holland-e-mobility-strategie\\\/\",\"name\":\"Ministerie van I&M | Holland E-mobility Strategie - Misteli Creative Agency\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/portfolio\\\/holland-e-mobility-strategie\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/portfolio\\\/holland-e-mobility-strategie\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/misteli.nl\\\/wp-content\\\/uploads\\\/2017\\\/04\\\/33.-e-mobility-strategie-v2.jpg\",\"datePublished\":\"2017-04-21T14:03:19+00:00\",\"dateModified\":\"2020-06-16T13:21:41+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/portfolio\\\/holland-e-mobility-strategie\\\/#breadcrumb\"},\"inLanguage\":\"nl-NL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/misteli.nl\\\/nl\\\/portfolio\\\/holland-e-mobility-strategie\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/portfolio\\\/holland-e-mobility-strategie\\\/#primaryimage\",\"url\":\"https:\\\/\\\/misteli.nl\\\/wp-content\\\/uploads\\\/2017\\\/04\\\/33.-e-mobility-strategie-v2.jpg\",\"contentUrl\":\"https:\\\/\\\/misteli.nl\\\/wp-content\\\/uploads\\\/2017\\\/04\\\/33.-e-mobility-strategie-v2.jpg\",\"width\":1280,\"height\":850},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/portfolio\\\/holland-e-mobility-strategie\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Portfolio\",\"item\":\"https:\\\/\\\/misteli.nl\\\/portfolio\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Ministerie van I&#038;M | Holland E-mobility Strategie\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/#website\",\"url\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/\",\"name\":\"Misteli Creative Agency\",\"description\":\"creatieve communicatie\",\"publisher\":{\"@id\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"nl-NL\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/#organization\",\"name\":\"Misteli Creative Agency\",\"alternateName\":\"Misteli\",\"url\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/misteli.nl\\\/wp-content\\\/uploads\\\/2023\\\/02\\\/230123-MCA-LOGO-transparent.png\",\"contentUrl\":\"https:\\\/\\\/misteli.nl\\\/wp-content\\\/uploads\\\/2023\\\/02\\\/230123-MCA-LOGO-transparent.png\",\"width\":1920,\"height\":762,\"caption\":\"Misteli Creative Agency\"},\"image\":{\"@id\":\"https:\\\/\\\/misteli.nl\\\/nl\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/company\\\/misteli-creatieve-communicatie\\\/\",\"https:\\\/\\\/www.instagram.com\\\/misteli.creative.agency\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Ministerie van I&M | Holland E-mobility Strategie - Misteli Creative Agency","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/misteli.nl\/nl\/portfolio\/holland-e-mobility-strategie\/","og_locale":"nl_NL","og_type":"article","og_title":"Ministerie van I&M | Holland E-mobility Strategie - Misteli Creative Agency","og_description":"Open minds. Smart solutions.","og_url":"https:\/\/misteli.nl\/nl\/portfolio\/holland-e-mobility-strategie\/","og_site_name":"Misteli Creative Agency","article_modified_time":"2020-06-16T13:21:41+00:00","og_image":[{"width":1280,"height":850,"url":"https:\/\/misteli.nl\/wp-content\/uploads\/2017\/04\/33.-e-mobility-strategie-v2.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Geschatte leestijd":"3 minuten"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/misteli.nl\/nl\/portfolio\/holland-e-mobility-strategie\/","url":"https:\/\/misteli.nl\/nl\/portfolio\/holland-e-mobility-strategie\/","name":"Ministerie van I&M | Holland E-mobility Strategie - Misteli Creative Agency","isPartOf":{"@id":"https:\/\/misteli.nl\/nl\/#website"},"primaryImageOfPage":{"@id":"https:\/\/misteli.nl\/nl\/portfolio\/holland-e-mobility-strategie\/#primaryimage"},"image":{"@id":"https:\/\/misteli.nl\/nl\/portfolio\/holland-e-mobility-strategie\/#primaryimage"},"thumbnailUrl":"https:\/\/misteli.nl\/wp-content\/uploads\/2017\/04\/33.-e-mobility-strategie-v2.jpg","datePublished":"2017-04-21T14:03:19+00:00","dateModified":"2020-06-16T13:21:41+00:00","breadcrumb":{"@id":"https:\/\/misteli.nl\/nl\/portfolio\/holland-e-mobility-strategie\/#breadcrumb"},"inLanguage":"nl-NL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/misteli.nl\/nl\/portfolio\/holland-e-mobility-strategie\/"]}]},{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/misteli.nl\/nl\/portfolio\/holland-e-mobility-strategie\/#primaryimage","url":"https:\/\/misteli.nl\/wp-content\/uploads\/2017\/04\/33.-e-mobility-strategie-v2.jpg","contentUrl":"https:\/\/misteli.nl\/wp-content\/uploads\/2017\/04\/33.-e-mobility-strategie-v2.jpg","width":1280,"height":850},{"@type":"BreadcrumbList","@id":"https:\/\/misteli.nl\/nl\/portfolio\/holland-e-mobility-strategie\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/misteli.nl\/nl\/"},{"@type":"ListItem","position":2,"name":"Portfolio","item":"https:\/\/misteli.nl\/portfolio\/"},{"@type":"ListItem","position":3,"name":"Ministerie van I&#038;M | Holland E-mobility Strategie"}]},{"@type":"WebSite","@id":"https:\/\/misteli.nl\/nl\/#website","url":"https:\/\/misteli.nl\/nl\/","name":"Misteli Creative Agency","description":"creatieve communicatie","publisher":{"@id":"https:\/\/misteli.nl\/nl\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/misteli.nl\/nl\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"nl-NL"},{"@type":"Organization","@id":"https:\/\/misteli.nl\/nl\/#organization","name":"Misteli Creative Agency","alternateName":"Misteli","url":"https:\/\/misteli.nl\/nl\/","logo":{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/misteli.nl\/nl\/#\/schema\/logo\/image\/","url":"https:\/\/misteli.nl\/wp-content\/uploads\/2023\/02\/230123-MCA-LOGO-transparent.png","contentUrl":"https:\/\/misteli.nl\/wp-content\/uploads\/2023\/02\/230123-MCA-LOGO-transparent.png","width":1920,"height":762,"caption":"Misteli Creative Agency"},"image":{"@id":"https:\/\/misteli.nl\/nl\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/misteli-creatieve-communicatie\/","https:\/\/www.instagram.com\/misteli.creative.agency"]}]}},"_links":{"self":[{"href":"https:\/\/misteli.nl\/nl\/wp-json\/wp\/v2\/portfolio\/52668","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/misteli.nl\/nl\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/misteli.nl\/nl\/wp-json\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/misteli.nl\/nl\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/misteli.nl\/nl\/wp-json\/wp\/v2\/comments?post=52668"}],"version-history":[{"count":1,"href":"https:\/\/misteli.nl\/nl\/wp-json\/wp\/v2\/portfolio\/52668\/revisions"}],"predecessor-version":[{"id":58379,"href":"https:\/\/misteli.nl\/nl\/wp-json\/wp\/v2\/portfolio\/52668\/revisions\/58379"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/misteli.nl\/nl\/wp-json\/wp\/v2\/media\/53550"}],"wp:attachment":[{"href":"https:\/\/misteli.nl\/nl\/wp-json\/wp\/v2\/media?parent=52668"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/misteli.nl\/nl\/wp-json\/wp\/v2\/portfolio_category?post=52668"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}